What exactly is social media? I know it’s more than just facebook and twitter. Right? What about StumbleUpon, Magnolia, Newsvine and Orkut? There are so many websites and tools people are calling social media, so I thought I would do a little explaining.
We are all familiar with Facebook, and perhaps even the original, MySpace, but there is also Hi5, Gather, Plaxo, Orkut and Multiply. Each social network is positioned slightly differently to attract a different audience.
Domain specific media includes Amazon for books, Netflix and for movies, iLike, LaLa, last.fm, Pandora and imeem for music. citysearch and Yelp for local information, Mint.com for finance, and Skype for communication.
Flickr is extremely popular, but there is also Photobucket, Picasa, and Shutterfly. I think Kodak and Snapfish were some of the first photo sharing sites.
Clearly YouTube tops the list, but beneath them falls google and yahoo video, Kyte, MetaCafe, Livecast, TubeMogul, USTREAM and up and coming vimeo.
Some of the first social media tools fall into this category. This includes regular email such as gmail and ymail. Texting, forums and mobile messaging fall into this category as well.
Yahoo Ansr, Mahalo, GoogleAnsr and You Clue are answering tools.
All of these social media sites lead into the search cloud, which is lead by google, yahoo, msn’s Bing, Ask, and the user-generated content search engine Technorati.